SIXT Design System

What's a design system?

The design system represents repetitive design decisions applied to the product's interface. SIXT's design system for customer-facing products is called P100.

Design system's architecture

We grouped design decisions under two sets: Foundations and Components. Foundations frame the basics of P100, such as colors, typography, layout, and other fundamental design details. Components hold ready-to-use UI elements like buttons, chips, dialogs, etc. Additionally, there is a distinct set of assets that are closely associated with the Brand to find guidelines on SIXT product logos, vehicle images, and other relevant information.

My role in this project was research, conception, creating foundations and components as well as the documentation using Zeroheight. In order to make it as easy as possible for the designers to use and for the engineers to implement it without any problems, very well-functioning collaboration and close coordination is necessary. Although this communication has been very successful so far, it was and still is one of the biggest challenges in this project.

It is in the nature of a design system to never be completely finished. This is how SIXT's P100 will continue to develop and grow.

SIXT B2B Fleet Portal

The SIXT B2B Fleet portal offers many digital tools to help fleet managers optimising their fleet by enabling them to easily maximise the utilisation of rental vehicles, manage drivers, keep an overview on damages as well as to review invoices and payments. The also available B2B Van Sharing solution pushes the performance to the next level by creating a own digital fleet on their company premises using SIXT vehicles with telematic functionalities.

My role in this project is the entire, cross-device UX/UI. A lot of research and user feedback is required to make the usage of the portal as simple and time-saving as possible but to provide a very wide range of data and functions as well as to provide company specific customised solutions.

https://b2b-fleet.sixt.com/

SIXT car sales

The SIXT portal for selling used cars. My team has created a complete new and responsive design for all pages in order to improve usability and conversion rates – with success.

My role in this project was supervision of the entire UX process and the final UI creation to ensure quality, goal achievement and meeting the deadline as well as consultation to give inputs and critics. We rethought the entire page and it's UX as well as all UI elements and visuals. Goal was to create an easy to use responsive and modern looking page. To achieve the goals as best as possible we started with blank pages and created the entire page new from sketch, but without loosing sight of old page's analysis data, previous testing results and user feedback.

Screendesign finished in 2017 - ongoing optimisation and extension of features.

http://www.sixtcarsales.de/

From 2009 I was the design and UX lead for the rent a car websites and from 2012 team lead for UX/UI. Since 2020 I'm responsible for UX operations.

Home

All projects

SIXT rent a car

Redesign of the entire Sixt rent a car homepage including the booking process, rollout to all worldwide domains. Since then, my team and I were involved in extensive site testing for further improvement of conversion rates.

Screendesign finished in 2017 - ongoing improvement and optimisation

www.sixt.de

SIXT rent a car Switzerland

The next evolution of SIXT rent a car. For Switzerland we created a complete new homepage design in order to have a modern, fresh looking homepage which reacts responsive to any device. This work isn’t done yet, there are several tests and updates planed to improve appearance and usability. 

Screendesign done in 2015, still in progress 

www.sixt.ch

SIXT Leasing

The Sixt Leasing website is the leasing portal for B2B and B2C customers as well as for fleet managers. Aim is to show the portfolio and benefits of Sixt leasing. My team and I created a complete new and responisve webdesign from sketch.

Screendesign finished in 2014 

www.sixt-leasing.de

SIXT Firmenkunden

The Sixt Firmenkunden website is the rent a car portal for B2B customers as well as for fleet managers. Aim is to generate leads and to show benefits for Sixt B2C sutomers. My team and I created a complete new and responisve webdesign from sketch.

Screendesign finished in 2015 

firmen.sixt.de

SIXT rent a car USA

A kind of playground for a different homepage design. By decision of the members of the board we changed the appearance of the USA homepage in close co-operation of product management, country managers, conversion optimization department and webdesign. Goal was to test US market customized web designs including other content elements. Different variants were tested and the most successful were adopted in production.

Screendesign finished in 2013 

www.sixt.com

SIXT rent a car landingpage for french TV-campaign

A responsive landingpage showing the TV-campaign video in the background and associated offers. This landingpage was designed as well as produced by my webdesign department.

Screendesign and prototyping finished in 2015 

www.sixt.fr/tv

Landingpage for the SIXT rent a car mobile app 

A responsive landingpage for the “win a apple watch” campaign. This landingpage was designed as well as produced by my webdesign department.

Screendesign and prototyping finished in 2015 

Visit the landingpage

Landingpage for a SIXT rent a car USA campaign

A responsive landingpage for the “Guten Tag America” campaign. This landingpage was designed as well as produced by my webdesign department.

Screendesign and prototyping finished in 2015 

Visit the landingpage

Sixt car sales

The SIXT portal for selling used cars. My department has created a complete new and responsive design for all pages in order to higher usability and conversion rates – with success.

Screendesign finished in 2014 

www.carpark.de

Sixt limousine service

A Sixt limousine and chauffeur service. My department has created a complete new design for all pages including a all-new booking funnel in order to higher usability and conversion rates – with success.

Screendesign finished in 2011 

www.sixtlimousine.de/

Sixt luxury cars

A  very special Sixt service for exclusive limousines, SUVs and sports cars. My department is updating the entire page regulary. Currently we are working on some design updates.

Screendesign finished in 2009 

www.sixtluxurycars.com/
SIXT rent a car
SIXT B2B Vans & Trucks
SIXT P100 Design System
SIXT Car Sales

Get in touch

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